CalAgX 2011

CalAgX 2011

Although fruits, nuts, vegetables and other specialty crop products grown in California are highly regarded and in high demand by people around the world, surprisingly few California farms, processors and marketers export their products. Why? Well some think that exporting is too difficult, and should be left to “experts”. Others believe that their sales in the domestic US market are sufficient, and are not seeking to expand internationally. Others would like to export, but don’t know how to take the first steps.

If you count yourself among the last group (or any other group!), the CalAgX training program is for you. Upon completion of the program, you will have the knowledge, skills, and (most importantly) the connections to become a successful exporter.

What can the CalAgX do for you?

• Develop the “next steps” for your company to expand your sales on a global scale
• Understand the financial and promotional export assistance that is available
• Establish contacts with experienced professionals in international finance, logistics and trade
• Respond to international sales inquiries and trade leads
• Learn the details of moving your product overseas, and getting paid
• Identify and resolve company barriers to exporting

Program Overview:

The CalAgX benefits the producers, processors and marketers of California grown or processed specialty crops. The program consists of 6 separate training sessions held at two-week intervals with each session lasting 4 hours. Each of the 6 sessions has been designed to meet the learning needs of new-to-export or non-exporting food and agriculture companies. Sessions consist of:

• Session 1: Introduction to Food & Agriculture Exporting
• Session 2: International Marketing
• Session 3: Logistics & Documentation
• Session 4: Negotiation & Cultural Aspects
• Session 5: Financing Exports & Getting Paid
• Session 6: Foreign Regulations & Legal Aspects

CalAgX 2011

Now Accepting Applications:

Class sessions are tentatively scheduled to begin February 1-3, 2011 and end April 12-14, 2011. Class locations in Northern, Central and Southern California are pending.

For further information on the CalAgX training program, or to fax your completed application, please contact:

Supporters of CalAgX

• California Centers for International Trade Development
• California Department of Food and Agriculture
• United States Department of Agriculture
• Western United States Agricultural Trade Association
• Specialty Crop Trade Council
• Allied Grape Growers
• Almond Board of California
• California Agricultural Export Council
• California Citrus Mutual
• California Grape and Tree Fruit League
• California Table Grapes Commission
• Raisin Administrative Committee
• Western Pistachio Association
• San Luis Obispo Farm Bureau
• Fresno County Farm Bureau
• Tulare County Farm Bureau
• San Joaquin Valley International Trade Association

The CalAgX program is funded by the 2009 Specialty Crop Block Grant program of the United States Department of Agriculture, and is presented by the California Centers for International Trade Development in cooperation with the California Department of Food and Agriculture.